In the first four months of 2011, China’s heavy-duty truck market accumulated sales of nearly 400,000 vehicles, of which total sales of Jianghuai Gefa heavy trucks totaled 15,400, and ranked first in the growth rate of heavy-duty trucks with a growth rate of 90%. The surge in sales volume of JAC Gehl is the strongest evidence of its combination of product strength and brand strength. As the saying goes, the frozen feet are not a day's work. The rapid growth of JAC's heavy trucks is the result of the accumulation of its brands, and it is also an important embodiment of winning the world with quality.
On May 7, 2011, JAC Heavy Cagle launched a lightweight towing vehicle launching conference with the theme of “Quality-Oriented JAC New Experience, Leading Finances to Fulfilling Geerfaâ€, and was held in Shenyang International Hotel. Xiangyang is an important transportation hub in northwestern Yunnan and an important part of the Huaihai Economic Zone. Logistics and freight transportation are well developed. Linyi County has the largest number of agricultural and sideline products in its population, and the demand for highway transportation capacity is very strong. Xiangyang's highways carry 180 million tons of goods annually. As one of the largest heavy-duty auto markets in Anhui Province, Jianghuai Heavy Duty Co., Ltd. has been cultivating Fuyang market and has played a significant role in promoting local logistics efficiency and reducing transportation costs.
The appearance of JAC's lightweight truck tractor in Fuyang was strongly supported by dealers in Liyang area and local logistics companies. It was warmly welcomed by Shenyang users, especially JAC heavy trucks, related sales companies, transportation companies, and end users. More than 300 people attended the launch conference. "Deeply cultivating the market, the user to make the original" JAC heavy truck lightweight products to meet the user's requirements for lowering their own weight, increase the volume of cargo, increase profit margins, highlighting the huge potential in the Puyang market.
Product power, the most powerful interpretation of quality
In April 2011, Jianghuai Heavy Truck lightweight tractors made their debut in Zhengzhou, Henan Province. They were highly concerned by all sectors of the society and made lightweight products "light", "fast", "ultra", and "defective" features deeply rooted. The new model, heavy-duty mansion, comfortable atmosphere, safety and health, JAC heavy trucks set off a lightweight craze for the entire heavy truck market. At the 2011 Shanghai International Auto Show, Jianghuai Heavy Trucks unveiled a 6X4 tractor equipped with a 20-speed gearbox, triggering the heavy-duty industry's thinking on the fuel economy and comfort of multi-position heavy trucks.
At the same time, the JAC heavy-duty truck 8X4 mid-range trucks that meet the national IV emission standards are designed to be more humanized and more compact and comfortable than wide-body vehicles, and are more suitable for medium and short-distance transportation. Under the premise of ensuring power, The bearing capacity adapts to the transportation operations under various working conditions and road conditions. Jianghuai Heavy Duty Truck Co., Ltd. aims at the heavy truck segment market, positioning the user's individual needs, and its internal height is nearly 2 meters. The large space advantage provides a spacious driving space for the cab. Its overall shape is harmonious, soft, and shows awe-inspiring. The powerful toughness, equipped with environmentally friendly engines that meet Euro IV and IV emission standards, has a long life potential of 500,000 to 800,000 kilometers, low noise, and low fuel consumption, which perfectly reflects the strength of JAC's heavy trucks.
In the country's strategy of advocating energy conservation, emission reduction and sustainable development, JAC's heavy trucks are focusing on product R&D to ensure the industry's leading edge in technology reserves. As a heavy-duty enterprise in the heavy-duty truck industry for two years, Jianghuai Heavy Duty Truck Co., Ltd. insists on the concept of quality development, and always maintains a perfect balance between product development and technology introduction. With the deepening of the cooperation between Jianghuai Automobile and Navistar, JAC Heavy Duty Trucks have been maximizing the demand for advanced technology of products. Under the support of the 12th five-year development strategy of JAC, its R&D technology, manufacturing and other aspects have significantly increased.
From the trust of JAC heavy truck quality, users gave the highest evaluation in the regional listing activities of lightweight products. The user's recognition is an affirmation of the superior technology of JAC Gehl, a recognition of the product strength of the leading industry, and an affirmation of the strength of the high-end heavy truck. From lightweight to low emission, Jianghuai Heavy Truck Co., Ltd.'s product strength has been continuously improved, and the most powerful interpretation of the quality connotation. In the increasingly fierce market competition, Jianghuai Heavy Trucks has emerged a development path of winning quality and has always brought direct economic benefits to customers with high-quality heavy trucks.
Brand power, the most lasting quality imprint
Brand power is the decisive force for users to form an organic unity of corporate reputation, reputation and integrity. It is the decision-making power of consumers to form a trust in the brand and ultimately affect the purchase behavior. The brand power of JAC Heavy Duty Trucks is based on the synergies between corporate quality, product quality, and service quality in the minds of consumers. It goes without saying that quality is the basis for the continuous improvement of JAC's heavy truck brand power and the most lasting imprint of consumers.
In the third China International Oil-saving Competition in 2010, Jianghuai Heavy Trucks won two heavy fuel truck championship awards with excellent performance, and sowed the branding of JAC heavy truck = fuel-saving heavy truck in the hearts of users. In addition, JAC's heavy trucks are not afraid of expedition difficulties. They rednecked the activities of the Chinese company and not only sent health care boxes to more than 20,000 truck drivers, but also enabled users to truly experience product quality and service quality, so that JAC Heavy Trucks = True Quality, The branding of real power is widely spread by users as media.
The past is not equal to the future. Successful people will never stop the challenge. JAC Heavy Duty Trucks In order to fully meet the needs of users, deep-dipping the mid-size models of market segments will become a strong contender for the heavy truck sales market. JAC heavy trucks have four major international advanced technological systems, strict product quality control systems, efficient product delivery cycle, and stable supply of manufacturing materials, which have become JAC heavy trucks to challenge the brand strength of the future.
JAC Heavy Trucks has achieved a quality foundation based on product strength and brand strength. JAC heavy truck quality branding is behind 4 generations of product development, 8 years of brand precipitation, more than 100 quality approvals, 10,000 annual sales increments, 24 hours service commitment, 100% customer satisfaction return visits. . It is the promotion of the company's quality and the role of the two forces that make Jianghuai Heavy Trucks move forward towards the world-class heavy truck companies.
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