The global tire industry leader Bridgestone takes the theme of “Green Innovation and Colorful Future†as its theme, brings its advanced concepts and latest scientific and technological achievements that lead the future to the high profile of the Guangzhou Auto Show, and for the third consecutive year sponsors a news media center. Bridgestone's first exhibition also injected a fresh, colorful and dynamic fresh force for the 2012 Guangzhou Auto Show .
The year 2012 is the key year for the implementation of the national "Twelfth Five-Year Plan". The Chinese auto industry will also enter the new decade of development of the key layout of the overall plan. As a leading company in the tire rubber industry, Bridgestone, which has been advancing along the road of sustainable development in the automotive society, has already set its sights on the future. It has made "scientific and technological innovation" the source of corporate development and is committed to building green and safe. It is full of fun for future car life. This Bridgestone exhibiting theme “Green Innovation and Colorful Future†not only fully embodies the core concept of the Bridgestone booth, but also echoes the theme of the current Guangzhou Auto Show. It is intended to grasp the pulse of the development of the new era and face the future. The automobile society has explored a sustainable development path that surpasses self and is full of vitality. As for the continuous support of the news center, Bridgestone hopes to convey the latest information in the auto show to the masses of consumers through the media for the first time, and to show the public a more three-dimensional, multi-faceted car feast.
Bridgestone Guangzhou Auto Show Booth
The Bridgestone booth continued to exhibit the three sectors of “trustworthyâ€, “economic†and “future†at the Beijing International Auto Show in April, focusing on its main products for safety and environmental protection and cutting-edge technology for the future. . The championship chariot of the Champions League championship of the Volkswagen China Rally Championship R Cup 2012, together with Bridgestone's first introduction of the Scirocco R Cup in 2012, has contributed to the exciting upgrade of the race. "Thanks to helping each other, it has become a beautiful scenery that cannot be missed on the stand. In the “future†theme area, non-pneumatic tires* that break the traditional concept of tires and color tires that use new tire printing technology* represent the latest technologies that Bridgestone is leading to the future development of the industry, based on Bridgestone. The advanced environmental protection concept, while pursuing the tire environmental protection technology revolution and future development, greatly highlights the owner's personality and adds color to the future automobile life, becoming a perfect portrayal of the “green†and “colorful†future of the theme.
In addition, in 2012, the ECOPIA green song family with the Bridgestone Environmental Protection flagship brand, which has been fully covered in the Chinese market from cars to SUVs/SUVs and even commercial vehicles, has been “community debutâ€. With cutting-edge technologies that achieve a breakthrough in balance between safety performance (wet road brake performance) and environmental performance (low rolling resistance), the Green Song partner has become the best choice for car owners who respect environmental protection. At the same time, the tyres equipped with the tireless running technology that successfully matched the BMW Brilliance 5 Series at the beginning of this year and which have been domesticated also conveyed to the guests the endless charm of cutting-edge technology tires through a vivid and interactive way. These star commodities and technologies have all landed in China, and they have all demonstrated the firm determination that Bridgestone is rooted in Chinese society and dedicated its “best products†to Chinese consumers.
For many years, Bridgestone has been adhering to the corporate mission of “contributing to the society with the highest quality†and has been continuously innovating. It is committed to researching and developing cutting-edge technologies that are ahead of the times, and has established the Group’s most advanced production technology and high-quality products in China. In the future, Bridgestone will continue adhering to the philosophy of “co-existence with the environment and peering with safety†and lead the sharp eyes of the era to help stabilize the Chinese auto industry.
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